TV Has A Growing Reach Problem →
Contrary to the opinion of many, strategically dispersing ads across many smaller audience shows is not mutually exclusive with buying those several high-rated shows which clients seem to prefer. They complement each other, and you get much more reach and much better balanced frequency.
evansbusinessrules: It’s not just your product your presenting - it’s yourself as well. This doesn’t mean a three piece suit to every meeting, but a sport coat can’t hurt. And for the love of all that’s holy, invest in some collar stays. On Collar Stays: Most Men’s clothing stores will carry them in Metal or Plastic. I find that if you don’t wear a tie (top button unbuttoned),...
Biggest photo of the night sky ever →
taylorlorenz: If you need me for the rest of today, I’ll be over here, mesmerized. Good lord… this is amazing! I can get lost for hours with this.
evansbusinessrules: Always treat people well and think about long-term, mutually beneficial outcomes. Industries are small, careers are long, and you never know when you might run into someone again.
It is not, as it turns out, necessary to be a micromanaging psychopath with...– A VC: The Management Team - Guest Post From Joel Spolsky Pretty much my sentiments exactly. (via buzz) Thirded. (via rickwebb)
itsthemusic: Feast your eyes and ears on this full length interview with Brian Wilson about a wide range of topics, including The Beach Boys, the creative process, drug use and his struggle with mental illness. via Q TV