The live streamed announcement will feature web personality Shira Lazar from CBS News reading off ten of the main categories. The full list of nominees in all 35 categories will be announced in a press release immediately following.
The event will also be live tweeted on the official @streamyawards Twitter account, and fans will have a chance to win a ticket to the Streamys during the Monday morning announcement.
“Internet phenomenon The Guild comes to comics, courtesy of series creator, writer, and star Felicia Day (Dr. Horrible’s Sing-Along Blog)! Chronicling the hilarious on- and offline lives of a group of Internet role-playing gamers, the Knights of Good, The Guild has become a cult hit and is the winner of numerous awards from SXSW, YouTube, Yahoo, and the Streamys.”
Page one thought today: “Blogs and social Web sites like Facebook and Twitter enable an online water-cooler conversation, encouraging people to split their time between the computer screen and the big-screen TV.”
Cablevision has announced what it’s calling a “first of its kind” service to enable its digital cable customers to connect their PCs to their TVs. The PC to TV Media Relay service will begin a technical trial in June 2010, and will allow users to access whatever information or content that is available for display on their PC, including (according to the release):
Personal stored media such as photos, home videos and music;
Internet content including streaming video sites and audio such as Internet radio;
Some productivity applications including email, documents and spreadsheets;
And, other Desktop applications such as widgets.
In what is undoubtedly a first, San Francisco’s Happy Little Guillotine Films announced a deal with Fox Channels Italy to broadcast their acclaimed and popular web series Break a Leg on a variety of viewing platforms, from standard TV to online (linear and on demand).
Break a Leg was created in 2006 by HLG Films and quickly became buzzworthy and acclaimed, scoring widespread press in such publications as the Wall Street Journal, LA Times, San Francisco Chronicle, Huffington Post, The Times (UK) and many, many more. The show is widely recognized as being one of the innovators of online video. With marketing and packaging done by branded entertainment company For Your Imagination and hosted, distributed and monetized by the New York City-based online television network, Blip.tv, the first season of the show garnered over 4 million views.
According to media analyst Craig Moffett, “five companies” — Time Warner, Disney, Viacom-CBS, Comcast-NBC Universal, Fox — “control 85% of video-viewing hours in America. At the end of the day this train ain’t going anywhere that those five companies don’t agree to.”
I don’t particularly agree to everything in this article, but it is an interesting read. While the web has democratized the way people are making web video, the ad revenue game is always going to be a challenge. One thing the author misses is that there are companies like blip.tv and others that are helping content creators fund their projects. In creating a web show, there hasn’t been a quick way to build and sustain an audience. But the ones that have managed to build an audience DIY-style stand to make mid-six-figure revenues (or more) in 2010 without the help of the five companies listed above.
The deal is a big get for Auditude, which specializes in “ad decisioning,” as CEO Adam Cahan put it in an interview last week. Basically Auditude balances who owns the rights to make money from a video with what ads are available. Since Comcast pulls from 50 to 60 different content partners, figuring out whose ads to run and who makes what money from them can get extremely complicated.
Clicker is an online video discovery service—essentially a TV Guide for finding video programming online. Today they announced that they’d closed another round of financing ($11 Million), which speaks pretty highly of what the VC community thinks of their chances.
Nearly 37% of broadband households in North America are extremely or very interested in viewing Over-the-Top video content on the home TV, according to market research firm, In-Stat (http://www.in-stat.com). The demand is growing as companies such as Amazon„ Hulu, Netflix, and Apple, offer streamed or downloadable TV and movie content.
With rental services that let customers rent DVDs for $1 a pop, declining DVD sales, the slow uptake of Blu-Ray and increased pressure from streaming media services like Youtube, Vimeo, and blip.tv, Apple has quite a bit of bargaining power on its side.