"In this scenario, Cuban says, anyone who wants to have reliable access to high-quality, live video will have to subscribe to a television provider like Comcast. All those people now canceling their cable subscriptions in favor of watching all their TV via Hulu, Netflix and Apple’s (AAPL) iTunes will soon change their minds. Speaking of which, Cuban predicts that the current abundance of free TV on the Web will be short-lived.”
A $100 billion value for 37signals is “not outlandish,” says Aanandamayee Bhatnagar, a finance professor and valuation guru at Grenada State’s Schnook School of Business. Bhatnagar points to a leaked, confidential corporate strategy plan that projects 37signals will attract twelve billion users by the end of 2013.
How will the company overcome the fact that there are only 6.8 billion people alive today? “Why limit users to people?” said Bhatnagar.
Altoids is partnering with Fox Mobile Studios to produce an original branded comedy series available for streaming or download on mobile, as well as Web-based, platforms.
"Brainstorm," a scripted series that marks Fox Mobile’s first foray into branded entertainment, follows the adventures of an art director and his co-workers as they try to save their fictional, struggling ad agency (dubbed Yogurt) by landing and impressing a new client: Altoids.
If analyst Laura Martin is right, Hulu is the demon seed that will wipe out the network television business as we know it. In a new report, the Soleil Securities analyst estimates that the online video hub will cost TV networks $920 per viewer in advertising if their audiences are cannibalized by Hulu. And she believes the bulk of viewing on Hulu is indeed taking eyeballs from TV.
Adobe Systems Inc. agreed to buy Omniture Inc. for about $1.8 billion, a combination designed to help users track and make money from Web sites that were created with Adobe programs.
The Silicon Valley software company said it will pay Omniture $21.50 a share in cash, a 24% premium to its Tuesday closing price of $17.32. Adobe said the price is 45% higher than Omniture’s average closing price for the prior 30 trading days.
The two students (from MIT, of course) put together a low-budget rig to fly a camera high enough to photograph the curvature of the Earth. Instead of rockets, boosters and expensive control systems, they filled a weather balloon with helium and hung a styrofoam beer cooler underneath to carry a cheap Canon A470 compact camera. Instant hand warmers kept things from freezing up and made sure the batteries stayed warm enough to work.
"According to a behind the scenes episode on ABC.com, “the idea for the webisodes came out of the idea that we always want to give our fans more content”, stated Lisa Schomas, Co-Producer for Ugly Betty. Beginning in September of ‘08 for six episodes and then returning in March of ‘09 for six more episodes, the show kept fans satisfied while waiting for season 3 of Ugly Betty to begin.”
“When we were designing the site, we were wrong about almost everything we thought people would want to use it for. I thought it would be a niche lifestyle venture, perhaps for fan clubs. I had no idea that people would form new types of P.T.A.’s, chambers of commerce or health support groups. And we weren’t thinking that anyone would want to meet about politics, but there are thousands of these Meetups.”—
The Philadelphia Free Library system is broke, and they’re shutting it down, including cancelling “all branch and regional library programs, programs for children and teens, after school programs, computer classes, and programs for adults” and “all children programs, programs to support small businesses and job seekers, computer classes and after school programs” and “all library visits to schools, day care centers, senior centers and other community centers” and “all community meetings” and “all GED, ABE and ESL program.”
Just look at that list of all the things libraries do for our communities, all the ways they help the least among us, the vulnerable, the children, the elderly. Think of every wonderful thing that happened to you among the shelves of a library. Think of the millions of lifelong love-affairs with literacy sparked in the collections of those libraries. Think of every person whose life was forever changed for the better in those buildings.
Think of the nobility of libraries and librarianship, the great scar that the Burning of Alexandria gouged in human history. Think of the archivists who barricaded themselves in the Hermitage during the Siege of Leningrad, slowly starving and freezing to death but refusing to desert their posts for fear that the collections they guarded would become firewood.
Think of the librarians who took a stand during the darkest years of the PATRIOT Act and refused to turn over patron records. Think of the moral unimpeachability of those whose trade is universal access to all human knowledge.
Picture an entire city, a modern, wealthy place, in the richest country in the world, in which the vital services provided by libraries are withdrawn due to political brinksmanship and an unwillingness to spare one banker’s bonus worth of tax-dollars to sustain an entire region’s connection with human culture and knowledge and community.
Think of it and ask yourself what the hell has happened to us.
I just got an email from Technorati about the changes that the company is going through… Subject 3 of 4 stated:
"Become a Technorati Writer
Technorati is entering into the next phase of our evolution: original content. Beginning in October, Technorati will feature original content on the site written by bloggers just like you! This is an amazing opportunity to give your writing vast exposure, become known as an expert in your field/s of interest, and to join a vibrant writer community.
Get in on the ground floor by signing up via the Technorati Contact Page. Select the “New: Technorati Writer Signup” option from the “Message Type” drop-down box. You will receive information and writing instructions as we get closer to launch date. We very much look forward to working with you!”
"The Broadroom" is a neatly packaged and delivered treat for Bushnell’s target demographic. That audience, mainly comprised of white women of a certain age and income, will surely enjoy this diamond in the rough.
"Brian Pickens, senior research manager at Ipsos MediaCT, said in a statement that Americans are watching a wider variety of online video than ever before. As a consequence, he suggests, TV and movie studios can be expected to continue to bring high-quality video content online. He adds that a majority of digital video viewers appear to accept video advertising as a way to subsidize the continued availability of free online content, which marketers should see as a positive sign.
In contrast to the 86% of respondents who felt it was either very or somewhat reasonable to have ads in full-length movies or TV shows online, only 50% felt the same way about ads in amateur or homemade video clips. This points to one of the challenges that YouTube faces in its effort to monetize video assets that skew toward the non-professional.”
There are many poignant declarations in this manifesto. Here’s one:
"The web rearranges existing media structures by transcending their former boundaries and oligopolies. The publication and dissemination of media contents are no longer tied to heavy investments. Journalism’s self-conception is—fortunately—being cured of its gatekeeping function. All that remains is the journalistic quality through which journalism distinguishes itself from mere publication."
“In addition to announcing an impressive list of new distribution partners, Blip.tv’s dashboard redesign has quickly become the Swiss Army knife for independent content creators looking to launch a show, seek out an audience, and ultimately find brand partners.”—
“If an agreement is reached, it would be a major change for YouTube, which has built a huge audience by offering an eclectic collection of free video clips and earns most of its revenue from advertising. It would also put YouTube, which is owned by Google, in direct competition with services from Netflix, Amazon and Apple, which allow users to buy or rent movies online.”—YouTube Said to Be in Talks on Pay Movies - NYTimes.com (via pdl2h)
This article is nails several topics. I am particularly pleased to see that in topics 4 & 5, the blogger points to brevity and interactivity in both video content and advertising. This is where ‘Hotspotting’ is going to turn some heads.
In addition to offering Howcast videos in HD, Verizon has worked with social media innovators Facebook Connect, Twitter, ESPN, Veoh, blip.tv and Dailymotion to create a truly converged Internet-to-television experience that lets FiOS TV subscribers connect with others while watching TV, plus search and view on their TV screens a variety of online, personal PC-based videos.
Some dude who goes by the name of Schlomo Rabinowitz turned a meter maid trike into SF’s next mobile food slinger, from whence he’ll serve Banh Mis on baguette from Lee’s (naturally), with mayo made from “uber yuppie eggs”, and your choice of chicken/pork/pate, all of which he’ll tuck inconspicuously beneath your windshield wiper, ‘cause you’re parked in a fed zone!